UPDATE 2/17/14 5:30 p.m.
ASHLAND, Ky. (WSAZ) -- Ashland Police are on the hunt for a man who they say is responsible for robbing Clark's Pump and Shop twice last week.
"The first one was on Thursday evening, (February) 13th," Major Mark McDowell said. "The second robbery occurred two nights later on (February) 15th."
But Ashland police say it's the suspects timing that could help their investigation.
"It's strange that the suspect took the time to wait toward the end of the business closing day for the gas station," McDowell said. "That's something that may help us identify the suspect."
Police say both times, the suspect was armed, but was only able to get away with cash on his first attempt.
"The suspect used a large kitchen-type butcher knife," McDowell said. "Certainly on the second one, the clerk on duty noticed the knife before he came into the kiosk. So, he was able to put his foot to prevent the door from opening and get the door locked before the suspect could enter the kiosk."
Investigators are now turning to Facebook and other social media in the hopes that someone will recognize the suspect.
"Somebody out there knows the identity of this suspect," McDowell said. "It's a very serious crime that we take serious and we want to do what we can to bring that suspect to justice."
Investigators describe the suspect as being a white man in his mid-to-late 50's with a scruffy mustache and beard, which may be strawberry-blond or even reddish colored.
If you have any information on either of these crimes, you're urged to call Ashland Police Department's Silent Witness Line at 606-329-1771. Police say you can remain anonymous.
The robberies happened at Clark's Pump and Shop on 29th Street and Holt Street on February 13 and 15.
Police say the man was armed with a knife during both robberies.
To share information anonymously, you can call the Ashland Police Silent Witness line at 606-329-1771 or email at firstname.lastname@example.org.